Katie Read • The AI-Age Intensive
If you have an expertise-based business… AI is messing with it. (And if not yet, soon.)
Let’s get your team in the room and get you back ahead of the field.
Was it the offer? The messaging? The market? AI?
Every expert you ask has a favorite answer — usually the one they happen to sell.
Katie Read is a buyer psychologist, not an agency. She doesn't run ads or build funnels, so she doesn't need the problem to be any one thing.
She takes everything you know about your clients, plus everything she knows about how AI is changing them.
Together, you diagnose what still works, what's iffy, and what needs a full revamp — so more people buy more stuff again.
Before we meet • Remote
You send your client data. Katie builds you a Living Persona™ Buyer Profile — an AI model of your actual buyer, with the Castle Guard™ psychology layer underneath. She walks in already knowing how your buyers think. You keep it forever.
Is what you sell still viable in 2026 — or has AI handed your buyers a free, good-enough version? If the offer needs work, it gets redesigned first. If it's solid, you move straight on.
Your team runs the 16-point diagnostic live — with Katie — on your real campaigns, messaging, and offers. You find the specific guards blocking your buyers and build the action plan.
Drive, Identity, Risk, Pattern. Your team will use this shorthand within a week.
…plus several other tools discussed on the discovery call.
This intensive is designed for:
This intensive is not designed for solo founders (see: What Would Katie Do? for 1:1 sessions).
If you already know which piece needs work — the offer check or the Castle Guard diagnostic — a half-day is built for that. One focused phase, done thoroughly. Also the right call for smaller teams.
If you suspect the offer and the marketing both need attention — or if you're not sure which it is — book the full day. Both phases in sequence. You leave with the complete picture. Can be split into two half-day sessions for teams where energy and bandwidth are a factor.
Need more than a day? Multi-day repositioning engagements are scoped individually. Ask on the discovery call.
“Best training, by far, we’ve had in quite a bit. The other trainings were good, but Katie was great. The content was very applicable and she outlined the approach in digestible tactics.”
“One of the best trainings I’ve ever had. So efficient, impactful, and applicable.”
“Personally, one of the best trainings I’ve attended. SUCH a good use of time. She was efficient and effective.”
“You are an incredible speaker and trainer! Thank you so much!”
Forbes, February 2026: How AI Is Helping Marketers Understand Human Buyer Psychology
Forbes, July 2026: Five Steps to Designing a Meaningful Career in the Age of AI
Designed for established marketing, product, or brand teams — typically 4–20 people. Works for focused sub-teams and full department-wide training days.
Yes. The half-day intensive works very well virtually. The full-day intensive is most effective in person, but can be split into two virtual half-days when needed.
Yes. Before the session, Katie reviews your current campaigns, landing pages, or offer materials. The more specific you can be about where you feel stuck, the more precise the diagnostic.
A half-day is ideal when you already know whether you need the offer check or the Castle Guard diagnostic — not both. Book a discovery call and Katie will help you choose.
Most consultants prescribe tactics. This session diagnoses the psychology first — then the right tactics become obvious. You leave knowing exactly which guard is blocking the gate and what specifically to say to open it.
Travel is billed separately at cost for in-person engagements. Ask on the discovery call.